How to set up a photography business website
WordPress is the BEST web design platform I’ve used! This tutorial is worth the watch.
How to create a website for a photography business is an important question to ask if you want to build a website for your business. Before going through the steps of creating a website, it is important to be clear about your goals for building a business website.
Most photography companies want customers/clients to be able to find their business by searching the net for their product or service. Companies also want to provide information to help customers learn more about their products and services to determine if their products or services can help them.
Marketers may also want their website to help you with important business functions.
Some of the important trading features create a platform to contact the company, track inventory, allow consumers to order from the website, provide a platform to download programs, help potential investors learn more, and provide a quality brand. for business.
The first step in creating a business photo website is to determine what features the company needs for your website. Once you have determined what features of your business your website needs, the next one that will decide how to create a photo business website determines how you will build your business website.
For most photography companies, the smart choice is to hire a development agency with experience in building quality websites. If you have extremely technically competent staff, there is the possibility of using someone internally.
…but today, the need to have a website works on many different types of browsers and devices, it can be a very costly mistake for someone internally to learn what to do and it can be even more expensive if there are errors on a live site that harm. your job.
Once you have created your website, the next step in how to create a business website is to find hosting for your website. The website development company you have hired can often manage the hosting for your website. The hired company should have the technology needed for your site.
Using a CDN to speed up your website could be also a good choice depending on the size and requirements of your business.
The next step in creating a business website is to get traffic from potential customers for your business. Your company should have a search engine marketing plan. to bring traffic to your website. Search engine marketing incorporates the creation of advertising campaigns on platforms such as Facebook Ads and the optimization of websites through content creation.
There are many ways to drive traffic to your photography website.
Online business marketing website
So, finally, you have started your photo business site. Congratulations! But how do you get visitors?
1. Include your website address for everything!
Your business cards, flyers, outgoing email line, your signature in all blog posts and messages, all distributions, and even your car (either a magnetic sign or a bumper)!
2. Of course, you should tell all your friends and family about your site but also don’t forget about past customers. You can advertise your site by launching an email or sending a beautiful postcard.
3. Use Google AdWords.
This is easy and relatively inexpensive to do. Adwords are those small ads that appear on the right side of the screen when you perform a Google search. Do a Google search for “ad-words” to find the registration page. Once there, create your ad and select the geographic area where your ad will appear.
When people click on your ad, you pay Google a small amount (choose the amount). By limiting the places where your ads appear (for example, only in your city or town), received clicks will be in your targeted area. For your keywords, choose phrases such as “photographer in (your city)” or “wedding photographers in (your city)”.
4. Make sure you use keywords and phrases that will help people (and search engines) find your site. For example, “a child photographer in (your city)” or “family photo of your city”.
5. Get other websites to link to your site. You can do this by advertising in lists of photographers, yellow pages, city search websites, and so on. You should also contact other companies in your area and ask to change connections with them.
For example, you may have a “links” page where you can set links to various companies, such as clothing stores, bakeries, florists, etc., instead, they will link to the site. on the links page. It serves two purposes. One, people will see your link and click on it, and two, search engines will give your page a better ranking based on the number of sites that link to you.
By doing these things, you need to get traffic to your site fast!
Photography Tips
5 Steps to Finding the Best Place to Buy a GoPro (That ANYONE Can Follow)
So you have heard so much about the GoPro, you’ve thought about it and you’re ready to get one of your own.
Good for you!
The next question is where do you find one to purchase?
Whether you’re a complete newbie about to embark on an adventure or a professional photographer in need of new stuff, this article is going to help you find the best place to buy a GoPro.
Advantages of GoPro
Now the GoPro is an amazing camera. Although there are varied types to choose from, this camera is loaded with super advantages that will make you want to run to the closest store and hook yourself up with one immediately.
Here are a few superb benefits of the GoPro:
- It is durable. This is a pretty tough camera, especially for the size. The GoPro has been put through some tough tests and come out in very good shape.
- It is waterproof. The Session is waterproof on its own, but there is waterproof housing for other GoPro’s. This means you can enjoy superb underwater, rain, and snow photography without fretting about ruining your camera. How great!
- It is light and portable. When you see a GoPro up close, it almost looks like a children’s toy, not a badass camera. It is so small and light that it is super easy to pack up and move around.
- It produces quality stills. You can shoot 10 to 12-megapixel still images with the GoPro and get excellent print quality even when the photo is enlarged a little.
- It takes photos in wide angles. Because the lens of the GoPro is fixed at 170 degrees, you can capture almost everything in front of you when you shoot.
- It can be worn. Because it’s small and lightweight, it’s easy to wear the GoPro on your wrist, head, chest, and more while your hands are free to do other things. You can use this to take wonderful photos of your pets or children too.
Online vs Physical store
You could purchase your own GoPro from an online store or a local store around you.
You can review available products and ask shop attendants for a recommendation in a physical store before purchasing. If you purchase from an online store, make sure to read customer reviews and experiences before completing the purchase.
Whether you will be buying your GoPro online or in a brick-and-mortar store, these five steps will help you choose the very best store to finalize a purchase.
Step 1. Decide which GoPro you want
Before you search any online store or step into any store, you have to determine which GoPro you want to purchase.
There are different options to choose from:
- GoPro HERO
- GoPro HERO2
- GoPro HERO3 (includes HERO3 Black Edition, HERO3 Silver Edition, HERO3 White Edition)
- GoPro HERO3+
- GoPro HERO4 (includes HERO4 Black, HERO4 Silver, HERO4 Session)
- GoPro HERO5 (includes HERO5 Black, HERO5 Session)
- GoPro HERO6 Black
- GoPro HERO7 (includes HERO7 Black, HERO7 Silver, HERO7 White)
- GoPro HERO8 Black
- GoPro MAX
- GoPro HERO9 Black
- GoPro HERO10 Black
- GoPro Fusion
They all come with varied features in areas like megapixels, waterproof capability, touchscreen availability, linear FOV, and much more.
The GoPro you select will depend on your specific needs and preferences. Apart from features, also reflects on price considerations and reviews from others who have purchased the type of GoPro you also want to get.
Step 2. Ensure they are authorized dealers
The next thing you must consider is of the seller is an authorized GoPro reseller. Online stores, as well as brick-and-mortar stores, can be authorized, you just have to make sure the one you are about to do business with is authorized.
Make a list of potential authorized resellers you could purchase your GoPro from.
Dealing with an authorized reseller will save you a great deal and ensure you are making a secure investment with your money. These certified resellers follow the proper procedure of the company and are obliged to comply with the brand’s policies and rules.
Step 3. Price
With the list you have, research the prices of your selected retailers and compare them against each other. You should have a budget for your purchase since you have already determined what kind of GoPro you want to purchase and what the cost considerations might be.
Also, add in the shipping cost from the store to your address. When it comes to price, it is advantageous to use authorized resellers because many of them offer free shipping to customers.
Step 4. Warranty and refund
If you are not purchasing your GoPro directly from the manufacturers, you have to clarify the rules when it comes to warranty and refund. This is another reason why authorized resellers are your best bet.
Ensure the store you are selecting has a good warranty before moving forward. The same goes for the refund policy. Good stores will accept returns and refunds as long as your camera is still in good condition.
At this point, only stores with the best warranty and refund policy should be left on your list.
Step 5. Accessories and bonus
Why pay for extra accessories when you can get them for free with your purchase?
Save yourself some money and only buy with stores that have offers and deals that provide you with needed accessories with your basic purchase of the GoPro. At this point, you should be able to pick a great store with the best deal for you with ease.
Conclusion
GoPro is undoubtedly a fantastic camera choice. If you don’t know where to start when you want to purchase one, this article was written for you. Follow these five steps and you will be purchasing the perfect GoPro from the perfect store.
Photography Tips
Best Professional Camera For Beginner: 5 Secrets You Didn’t Know About
Photography is an art that involves the creation of durable images. These images can be created by recording electromagnetic radiation or recording light either chemically or electronically. Chemically, a material like a photographic film that light-sensitive is utilized, while an image sensor is used electronically.
Photography is employed in several areas of manufacturing, science and business. It is, however, mostly utilized for art, mass communication, film and video production, as well as, recreational purposes. The art which began in the fourth and fifth century with the introduction of the pinhole camera has come a very long way.
Today, there are high-quality cameras that are capable of creating fantastic images that can last for a very long time. The images can be stored in different ways. For instance, they can be printed and framed, be stored online or even kept in storage devices like flash drives.
Despite having the capability of lasting for a very long time, that period is limited to how they are stored. Once an image has been captured, it has to be kept in a place where it can be accessed without getting lost. Printing and framing a picture ensures its durability.
Saving it online is also another means of protecting it.As a beginner, when embarking on your professional photography journey, you need a camera that can produce fabulous pictures and be easy to use at the same time. While identifying the best camera for a beginner might seem like an effortless task, narrowing it down to a single piece is very difficult.
There are very many cameras out there and each one offers various benefits. However, by mentioning a few cameras which are considered to be perfect for the novice photographer, a person can land their perfect gadget. That will help them start their photographing journey and grow into photography gurus.
Five Secrets for every Budding Photographer
1. Convenience
Before venturing into the list of quality cameras which beginners can easily use, it is important to mention that the entry-level camera should be easy to carry, be convenient to use and foster growth. These qualities will help increase a person’s passion for photography while ensuring that they become better with each passing day.
2. The Built-in Smartphone Camera
In the world of today, almost every person, excluding those that are too young to use one, owns a smartphone. With these new technology items come built-in cameras that have the ability to capture special moments conveniently. In fact, the smartphone is considered to be the best tool for a beginner.
Everyone carries their smartphone with them wherever they go making it a convenient tool for photography. It is very light and easy to operate. Therefore, a budding photographer may prefer this gadget to the large-sized complex cameras. Nonetheless, the smartphone camera comes with some limitations, especially those involving performance.
3. Automatic modes
Before deciding on the type of camera you want to buy, you should be aware that almost all the contemporary cameras have automatic modes. This includes the models considered to be the most sophisticated as well as those that have the highest prices.
4. Landing the best photographing device
The automatic mode enables you to nail everything except the aspect of composing a shot. Landing the best photographing gadget necessitates knowledge on how to set the aperture, ISO, shutter speed and the science related to exposure. You also need to identify the best camera manufactures.
5. Manual control
Almost every camera allows a person to control most photography aspects like focus, exposure and shooting modes manually. These aspects play a huge role in determining the quality of the end product and how artistic it will appear. Implementing manual controls can be a bit challenging for a beginner.
Digital Single-lens Reflex Camera (DSLR)
The DSLR is considered to be the best option when a person decides to upgrade from the phone camera. With this camera, you can share lens with friends, take quality pics and more accessories to it.
DSLR cameras include:
- Canon EOS Rebel Series
- Nikon D3000 Series
- Pentax K-70
Mirrorless Cameras:
These ones lack the mirror which reflects the captured image through the lens to the optical finder. They include:
- Sony A6000 Series
- Fujifilm X-T100
- Olympus OM-D EM-10 Series
Bridge Cameras:
These cameras have no interchangeable lens and all one has to do is point and shoot. They have fantastic zoom lenses that capture a wide-angle. They include:
- Leica V-Lux
- Canon Powershot SX70
- Kodak PIXPRO AZ Series
Point and Shoot Cameras:
This category has been shadowed by smartphones. It consists of pocket cameras that are very small in size but can produce great pictures. They include:
- Fujifilm X100 Series
- Ricoh GR Series
- Sony RX-100 Series
In conclusion, all these cameras can give you fantastic pictures and it all depends on which one makes you happier. However, always remember that the newer the better. Each newer version provides better features.
Photography Tips
The essential difference between a camera that shoots film or a camera that shoots digital is…
The camera is an instrument that has been in the minds of philosophers, physicians, and artists for a very long time. Although an old concept, the first almost successful image from a camera happened approximately in 1816.
From then onwards, the camera has seen many model upgrades and various thoughts have been put into it to improve the picture quality as much as possible. With the advancement of technology, even cameras have seen a significant improvement. One such successful improvement was the creating of the film camera.
In 1891, an employee of Thomas Edison, who is a well-known scientist, had created the first Kinetograph camera. This camera was basically the first film camera. It was used in recording films and had been revised several times over.
Afterward, in 1923, Eastman Kodak introduced 16mm film stock, which continued to be manufactured until the 2000s, along with the more popular 35mm ones. These are the films we are all familiar with and have seen in the old cameras.
Interestingly, the world’s first digital camera was invented and introduced in 1975 by Steven Sasson, who was an employee at Eastman Kodak. This camera weighed 8 pounds and has gone through several modifications until then by various companies. Now the technical difference between digital cameras and film cameras are quite interesting.
In the case of the film camera, the light first falls on the photosensitive film, meaning it goes through a chemical change once it receives the light. After which, the same film which has gone through the reaction gets sent into a room to develop. It could take hours or even days until you get the physical picture in your hands.
As for digital cameras, the sensor captures the light and immediately sends the image to the storage device in the camera. From there, that image can be uploaded online using Wi-Fi and can last literally unto eternity. From the way, these cameras work it is evident that if time is of the essence, the digital camera proves to be of more convenience than the film.
Another essential difference between the camera that shoots film and the camera that shoots digital is the difference in resolution. The resolution or picture quality is measured differently for film and digital cameras. One is not necessarily better than the other. In fact, photographers who believe that taking some extra efforts will result in a clearer picture, do not mind dealing with the film cameras.
For digital cameras, the resolution is determined by counting the number of pixels in a given area. The more pixels the better. Whereas for film cameras, the size and quality of the film are what make a clearer picture. The larger the film, the better the picture quality.
Now, the standard 35mm film is not able to beat even the entry-level professional cameras, in terms of picture quality, but yet have a sort of nostalgic feel associated with them. However, when it comes to the professional use of both of these cameras, the medium or large format of the film camera can match or may even outperform the latest $40,000 camera.
Another difference that makes an impact is the costs associated with using either of the cameras. There are several factors that help determine what kind of camera is required such as the urgency of the picture, the format in which the picture is required, the environment in which the picture will be taken, and so on.
But in the end, digital cameras turn out to be more expensive. Additionally, with frequent upgrades in the digital models, switching from camera to camera, or a new add-on turns out to put some pressure on the wallet.
As for film cameras, since most of the upgradation happens with the film, and they are relatively cheaper to purchase, there is a sizeable difference in the costs of the two.
Apart from these key differences, the digital camera overall trumps over the film camera because of its convenience, range, and all over efficiency. This is the way of the world where newer technology slowly replaces the older. Even so, the film camera has a special place in the hearts of people and is still being used to produce excellent pictures up to this day.
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